Unauthorized recreation of people’s voices and images using artificial intelligence would be banned under a bill proposed by a bipartisan group of US senators.
In the newspaper of October 11 launchDemocratic Senators Chris Coons and Amy Klobuchar, along with Republican Senators Marsha Blackburn and Thom Tillis, issued a discussion Draft From the Asset Stewardship, Art Promotion and Entertainment Integrity (No Counterfeiting) Act.
Companies or individuals who create an unauthorized AI replica of someone — living or dead — will be liable for damages under the law along with platforms that knowingly host unauthorized AI imitators. Penalties will start at $5,000 per violation.
The bill allows limited uses of unauthorized AI copies that are protected by the First Amendment, including those used for news, as part of documentaries or “for commentary, criticism, scholarship, satire, or parody.”
“Innovators across the country are calling on Congress to establish clear policies regulating the use and impact of generative AI,” Senator Coons said in a statement. “Congress must strike the right balance of defending individual rights, upholding the First Amendment, and promoting AI innovation and creativity.”
Senator Blackburn added that the bill is a “good first step” to protect American songwriters, actors and creatives, who “deserve the right to own their name, image and likeness (none).”
The draft bill comes amid a surge in songs created with the help of artificial intelligence tools that mimic artists hosted by the hundreds on streaming platforms such as YouTube and SoundCloud.
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The song “Heart on my Sleeve” by anonymous TikTok user “ghostwriter977” used artificial intelligence vocals by artists Drake and The Weeknd and went viral earlier this year, garnering millions of views before being removed from the platform.
AI-generated likenesses have also been a point of friction in Hollywood actors’ strikes and negotiations – with the Screen Actors Guild and the American Federation of Television and Radio Artists (SAG-AFTRA). to support Suggestion or offer.
This is the future: AI protection for audio and video, an invaluable tool for performers.
– Sagaftra (@sagaftra) October 12, 2023
On October 11, SAG-AFTRA He said Negotiations with the Alliance of Motion Picture and Television Producers (AMPTP) broke down, claiming that the latter refused to “protect performers from being replaced by artificial intelligence”, among other reasons.
in statement On the same day, AMPTP said, “It is clear that the gap between AMPTP and SAG-AFTRA is too large, and the talks are no longer moving us in a productive direction.”
On September 27, the Writers Guild of America (WGA) ended its strike after nearly five months after the guild reached an agreement with the AMPTP on the use of artificial intelligence in writers’ rooms, along with higher wages and fairer contracts.
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